Restaurant & F&B launch agency · India

India’s F&B launch specialists

Influencer marketing, PR and launch nights for restaurant, brewery, bar and café openings — planned as one campaign, measured in footfall.

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7,000+Campaigns since 2013
1,500+Creators for one opening
3,000+Guests on one launch night

One job, done well

A launch is all we do

A restaurant, brewery, bar or café gets one opening. It is the weeks when a city decides whether you are a place people talk about or a place people walk past. GV Mediatech is a restaurant and F&B launch agency built around that moment: creators, PR and the launch night itself, under one plan and one owner.

We are Bengaluru-based and have been doing this since 2013 — India’s oldest influencer marketing firm, with 7,000+ campaigns behind us. Bengaluru is where our network is deepest, and we take the same playbook to openings across India.

The playbook

Four phases, four to six weeks

Every launch runs on the same spine, sized to the venue. The full week-by-week calendar is in the Launch Playbook.

  1. Pre-launch FOMO

    Teasers, a whisper campaign and a hyperlocal blitz, so the city hears about you before day one.

  2. The influencer wave

    Creators chosen by neighbourhood and audience, briefed on the venue and sequenced so the feed stays full for weeks.

  3. Launch night

    A curated, approved guest list, a run sheet for who captures what, and coverage you own the rights to repost. How we run launch nights.

  4. Sustain

    The tail of organic content, PR placements and the reporting that matters: footfall and wait times, not just views.

Who we launch

Built for hospitality

  • 01

    Restaurant launches

    Fine dining, regional cuisine, all-day cafés and dining halls — the dishes become the content and the queue becomes the proof.

  • 02

    Brewery launches

    Big rooms need big waves. The Bier Library’s 1.5-acre debut brought 1,500+ influencers and 3,000+ guests.

  • 03

    Bar & nightlife launches

    Friday-night audiences, DJ nights and party-led openings. Central Bar District opened a second outlet inside six months.

  • 04

    Café & bakery launches

    Neighbourhood-first openings where hyperlocal creators do more than any city-wide name.

  • 05

    New outlets & chains

    Second and third outlets, QSR and multi-city chains that need each opening to feel like a first.

  • 06

    Hotels, spirits & food festivals

    Restaurant launches inside hotels, beverage brand activations and festival line-ups.

Beyond Bengaluru

Launching outside Bengaluru

We run campaigns across India, and the method travels: name the catchment, find the creators that neighbourhood actually follows, brief them on the venue and sequence the wave. For a launch in another city we build the local creator bench for that city rather than flying in faces your neighbourhood doesn’t know.

For brands expanding out of Bengaluru, or into it, we carry the creators and the content that already worked into the new city’s plan.

Start early: four to six weeks before opening is the sweet spot. We have turned launches around in under two weeks, but the buzz curve is shorter and creator availability thinner.

Proof

Openings that opened to a crowd

Questions

F&B launches, answered

What does a restaurant launch agency do?

It plans and runs everything that makes the city notice a new venue: pre-launch teasers, the influencer wave, PR and media listings, the launch-night guest list, and reporting on footfall. GV Mediatech runs all of it under one plan.

How early should we hire a launch agency?

Four to six weeks before opening, ideally before the date is fixed. That leaves time to build pre-launch FOMO, lock creators into a posting sequence and brief them properly.

Do you launch restaurants outside Bengaluru?

Yes. We run campaigns across India. Bengaluru is home and our deepest creator bench; for other cities we build a local creator bench for the venue’s own neighbourhood.

What does a launch campaign cost?

It is scoped per launch: 75 creators for one outlet and 1,500 for a 1.5-acre brewery are different jobs. Most engagements are a single launch campaign or a three-month retainer that covers the opening and two months after it.

What results should we expect?

A full room in opening week and content that keeps working after the paid wave. Our launches include The Bier Library (3,000+ guests on launch night), Yaakay (40M+ reach, one-hour waits a month in) and Mysore Dining Hall (5M+ reach in a month).

Do you handle PR as well as influencers?

Yes. Creator content builds desire and PR builds credibility; media placements and launch listings run alongside the influencer wave.

Keep reading

More from GV Mediatech

Read the free Launch Playbook with a week-by-week calendar, see every launch story, or meet our Bangalore influencer marketing and launch party teams.

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